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On the misuse of national culture dimensions

Overview of attention for article published in International Marketing Review, October 2012
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About this Attention Score

  • Average Attention Score compared to outputs of the same age
  • Above-average Attention Score compared to outputs of the same age and source (60th percentile)

Mentioned by

twitter
2 X users

Citations

dimensions_citation
91 Dimensions

Readers on

mendeley
230 Mendeley
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Title
On the misuse of national culture dimensions
Published in
International Marketing Review, October 2012
DOI 10.1108/02651331211277991
Authors

Paul Brewer, Sunil Venaik

X Demographics

X Demographics

The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 230 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Portugal 2 <1%
United Kingdom 2 <1%
Germany 1 <1%
Malaysia 1 <1%
Korea, Republic of 1 <1%
Austria 1 <1%
Brazil 1 <1%
Netherlands 1 <1%
South Africa 1 <1%
Other 3 1%
Unknown 216 94%

Demographic breakdown

Readers by professional status Count As %
Student > Master 74 32%
Student > Ph. D. Student 33 14%
Student > Doctoral Student 22 10%
Student > Bachelor 16 7%
Student > Postgraduate 14 6%
Other 44 19%
Unknown 27 12%
Readers by discipline Count As %
Business, Management and Accounting 128 56%
Social Sciences 26 11%
Psychology 10 4%
Engineering 9 4%
Arts and Humanities 6 3%
Other 17 7%
Unknown 34 15%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 2. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 19 October 2012.
All research outputs
#16,580,596
of 25,374,917 outputs
Outputs from International Marketing Review
#102
of 188 outputs
Outputs of similar age
#128,280
of 202,006 outputs
Outputs of similar age from International Marketing Review
#2
of 5 outputs
Altmetric has tracked 25,374,917 research outputs across all sources so far. This one is in the 34th percentile – i.e., 34% of other outputs scored the same or lower than it.
So far Altmetric has tracked 188 research outputs from this source. They receive a mean Attention Score of 3.2. This one is in the 44th percentile – i.e., 44% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 202,006 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 35th percentile – i.e., 35% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 5 others from the same source and published within six weeks on either side of this one. This one has scored higher than 3 of them.