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Mendeley readers
| Title |
Basiswissen Marketing
|
|---|---|
| Published by |
Gabler Verlag, January 2016
|
| DOI | 10.1007/978-3-658-12380-2 |
| ISBNs |
978-3-65-812379-6, 978-3-65-812380-2
|
| Authors |
Spindler, Gerd-Inno, Gerd-Inno Spindler |
Mendeley readers
The data shown below were compiled from readership statistics for 54 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 54 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 17 | 31% |
| Student > Master | 16 | 30% |
| Student > Doctoral Student | 2 | 4% |
| Student > Ph. D. Student | 1 | 2% |
| Student > Postgraduate | 1 | 2% |
| Other | 0 | 0% |
| Unknown | 17 | 31% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 17 | 31% |
| Psychology | 3 | 6% |
| Economics, Econometrics and Finance | 3 | 6% |
| Engineering | 3 | 6% |
| Social Sciences | 3 | 6% |
| Other | 6 | 11% |
| Unknown | 19 | 35% |