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Leadership and the role of communication in public marketing management

Overview of attention for article published in International Review on Public and Nonprofit Marketing, October 2013
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Mentioned by

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1 X user

Readers on

mendeley
19 Mendeley
Title
Leadership and the role of communication in public marketing management
Published in
International Review on Public and Nonprofit Marketing, October 2013
DOI 10.1007/s12208-013-0105-9
Authors

Luis Camilo Ortigueira-Sánchez

X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 19 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 19 100%

Demographic breakdown

Readers by professional status Count As %
Professor 3 16%
Student > Master 3 16%
Student > Ph. D. Student 3 16%
Other 2 11%
Student > Bachelor 1 5%
Other 3 16%
Unknown 4 21%
Readers by discipline Count As %
Business, Management and Accounting 7 37%
Social Sciences 5 26%
Engineering 2 11%
Arts and Humanities 1 5%
Unknown 4 21%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 11 October 2013.
All research outputs
#15,281,593
of 22,725,280 outputs
Outputs from International Review on Public and Nonprofit Marketing
#34
of 68 outputs
Outputs of similar age
#129,838
of 210,868 outputs
Outputs of similar age from International Review on Public and Nonprofit Marketing
#3
of 6 outputs
Altmetric has tracked 22,725,280 research outputs across all sources so far. This one is in the 22nd percentile – i.e., 22% of other outputs scored the same or lower than it.
So far Altmetric has tracked 68 research outputs from this source. They receive a mean Attention Score of 2.7. This one is in the 25th percentile – i.e., 25% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 210,868 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 28th percentile – i.e., 28% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 6 others from the same source and published within six weeks on either side of this one. This one has scored higher than 3 of them.