| Title |
Product recalls and the moderating role of brand commitment
|
|---|---|
| Published in |
Marketing Letters, July 2013
|
| DOI | 10.1007/s11002-013-9250-5 |
| Authors |
Frank Germann, Rajdeep Grewal, William T. Ross, Rajendra K. Srivastava |
Mendeley readers
The data shown below were compiled from readership statistics for 136 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 1 | <1% |
| Canada | 1 | <1% |
| Unknown | 134 | 99% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Doctoral Student | 31 | 23% |
| Student > Ph. D. Student | 22 | 16% |
| Student > Master | 19 | 14% |
| Lecturer | 6 | 4% |
| Researcher | 6 | 4% |
| Other | 21 | 15% |
| Unknown | 31 | 23% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 78 | 57% |
| Social Sciences | 8 | 6% |
| Engineering | 5 | 4% |
| Economics, Econometrics and Finance | 3 | 2% |
| Linguistics | 1 | <1% |
| Other | 5 | 4% |
| Unknown | 36 | 26% |
Attention Score in Context
This research output has an Altmetric Attention Score of 16. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 11 November 2013.
All research outputs
#1,881,409
of 22,729,647 outputs
Outputs from Marketing Letters
#32
of 283 outputs
Outputs of similar age
#17,058
of 194,313 outputs
Outputs of similar age from Marketing Letters
#3
of 6 outputs
Altmetric has tracked 22,729,647 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 91st percentile: it's in the top 10% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 283 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 10.8. This one has done well, scoring higher than 88% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 194,313 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 91% of its contemporaries.
We're also able to compare this research output to 6 others from the same source and published within six weeks on either side of this one. This one has scored higher than 3 of them.