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X Demographics
Mendeley readers
| Title |
Market Research
|
|---|---|
| Published by |
Springer Singapore, January 2018
|
| DOI | 10.1007/978-981-10-5218-7 |
| ISBNs |
978-9-81-105218-7, 978-9-81-105217-0
|
| Authors |
Erik Mooi, Marko Sarstedt, Irma Mooi-Reci, Mooi, Erik, Sarstedt, Marko, Mooi-Reci, Irma |
X Demographics
The data shown below were collected from the profiles of 7 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Australia | 3 | 43% |
| United States | 2 | 29% |
| Germany | 1 | 14% |
| Unknown | 1 | 14% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 5 | 71% |
| Scientists | 1 | 14% |
| Science communicators (journalists, bloggers, editors) | 1 | 14% |
Mendeley readers
The data shown below were compiled from readership statistics for 144 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 144 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 32 | 22% |
| Student > Master | 30 | 21% |
| Student > Doctoral Student | 14 | 10% |
| Student > Bachelor | 10 | 7% |
| Researcher | 10 | 7% |
| Other | 27 | 19% |
| Unknown | 21 | 15% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 36 | 25% |
| Economics, Econometrics and Finance | 17 | 12% |
| Social Sciences | 17 | 12% |
| Environmental Science | 6 | 4% |
| Engineering | 6 | 4% |
| Other | 29 | 20% |
| Unknown | 33 | 23% |