You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Mendeley readers
| Title |
Handbuch Marketing-Controlling
|
|---|---|
| Published by |
Gabler Verlag, January 2017
|
| DOI | 10.1007/978-3-662-50406-2 |
| ISBNs |
978-3-66-250406-2, 978-3-66-250405-5
|
| Editors |
Christopher Zerres |
Mendeley readers
The data shown below were compiled from readership statistics for 63 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 63 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 18 | 29% |
| Student > Master | 17 | 27% |
| Student > Ph. D. Student | 3 | 5% |
| Professor | 2 | 3% |
| Lecturer > Senior Lecturer | 1 | 2% |
| Other | 1 | 2% |
| Unknown | 21 | 33% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 21 | 33% |
| Economics, Econometrics and Finance | 15 | 24% |
| Computer Science | 3 | 5% |
| Engineering | 2 | 3% |
| Agricultural and Biological Sciences | 1 | 2% |
| Other | 2 | 3% |
| Unknown | 19 | 30% |