| Title |
Does Twitter matter? The impact of microblogging word of mouth on consumers’ adoption of new movies
|
|---|---|
| Published in |
Journal of the Academy of Marketing Science, June 2014
|
| DOI | 10.1007/s11747-014-0388-3 |
| Authors |
Thorsten Hennig-Thurau, Caroline Wiertz, Fabian Feldhaus |
X Demographics
The data shown below were collected from the profiles of 23 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 3 | 13% |
| United States | 3 | 13% |
| United Kingdom | 2 | 9% |
| Spain | 2 | 9% |
| Denmark | 1 | 4% |
| Portugal | 1 | 4% |
| India | 1 | 4% |
| Sweden | 1 | 4% |
| Poland | 1 | 4% |
| Other | 1 | 4% |
| Unknown | 7 | 30% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 13 | 57% |
| Scientists | 7 | 30% |
| Science communicators (journalists, bloggers, editors) | 3 | 13% |
Mendeley readers
The data shown below were compiled from readership statistics for 644 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 7 | 1% |
| United Kingdom | 3 | <1% |
| Netherlands | 3 | <1% |
| Spain | 2 | <1% |
| United States | 2 | <1% |
| Ireland | 1 | <1% |
| Italy | 1 | <1% |
| France | 1 | <1% |
| Australia | 1 | <1% |
| Other | 7 | 1% |
| Unknown | 616 | 96% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 122 | 19% |
| Student > Ph. D. Student | 103 | 16% |
| Student > Bachelor | 72 | 11% |
| Student > Doctoral Student | 38 | 6% |
| Lecturer | 30 | 5% |
| Other | 108 | 17% |
| Unknown | 171 | 27% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 281 | 44% |
| Social Sciences | 42 | 7% |
| Economics, Econometrics and Finance | 39 | 6% |
| Computer Science | 27 | 4% |
| Psychology | 10 | 2% |
| Other | 40 | 6% |
| Unknown | 205 | 32% |
Attention Score in Context
This research output has an Altmetric Attention Score of 18. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 25 November 2016.
All research outputs
#2,006,940
of 25,373,627 outputs
Outputs from Journal of the Academy of Marketing Science
#95
of 849 outputs
Outputs of similar age
#19,518
of 240,959 outputs
Outputs of similar age from Journal of the Academy of Marketing Science
#2
of 13 outputs
Altmetric has tracked 25,373,627 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 92nd percentile: it's in the top 10% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 849 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 10.0. This one has done well, scoring higher than 88% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 240,959 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 91% of its contemporaries.
We're also able to compare this research output to 13 others from the same source and published within six weeks on either side of this one. This one has done particularly well, scoring higher than 92% of its contemporaries.