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X Demographics
Mendeley readers
Attention Score in Context
| Title |
Sampling, discounts or pay-what-you-want: Two field experiments
|
|---|---|
| Published in |
International Journal of Research in Marketing, September 2014
|
| DOI | 10.1016/j.ijresmar.2014.03.005 |
| Authors |
Ju-Young Kim, Martin Natter, Martin Spann |
X Demographics
The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United Kingdom | 1 | 50% |
| Spain | 1 | 50% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 2 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 167 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 2 | 1% |
| Switzerland | 1 | <1% |
| Austria | 1 | <1% |
| Australia | 1 | <1% |
| Iran, Islamic Republic of | 1 | <1% |
| Spain | 1 | <1% |
| Unknown | 160 | 96% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 35 | 21% |
| Student > Ph. D. Student | 27 | 16% |
| Researcher | 17 | 10% |
| Student > Doctoral Student | 16 | 10% |
| Student > Bachelor | 15 | 9% |
| Other | 31 | 19% |
| Unknown | 26 | 16% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 59 | 35% |
| Social Sciences | 20 | 12% |
| Psychology | 20 | 12% |
| Economics, Econometrics and Finance | 12 | 7% |
| Decision Sciences | 5 | 3% |
| Other | 16 | 10% |
| Unknown | 35 | 21% |
Attention Score in Context
This research output has an Altmetric Attention Score of 2. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 26 January 2015.
All research outputs
#16,721,717
of 25,374,647 outputs
Outputs from International Journal of Research in Marketing
#387
of 541 outputs
Outputs of similar age
#141,666
of 248,671 outputs
Outputs of similar age from International Journal of Research in Marketing
#4
of 4 outputs
Altmetric has tracked 25,374,647 research outputs across all sources so far. This one is in the 32nd percentile – i.e., 32% of other outputs scored the same or lower than it.
So far Altmetric has tracked 541 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 10.8. This one is in the 27th percentile – i.e., 27% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 248,671 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 40th percentile – i.e., 40% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 4 others from the same source and published within six weeks on either side of this one.