| Title |
A holistic examination of Net Promoter
|
|---|---|
| Published by |
Springer Nature, May 2008
|
| DOI | 10.1057/dbm.2008.4 |
| Authors |
Timothy L Keiningham, Lerzan Aksoy, Bruce Cooil, Tor Wallin Andreassen, Luke Williams |
X Demographics
The data shown below were collected from the profiles of 4 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Australia | 2 | 50% |
| Unknown | 2 | 50% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 3 | 75% |
| Scientists | 1 | 25% |
Mendeley readers
The data shown below were compiled from readership statistics for 237 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United Kingdom | 4 | 2% |
| Netherlands | 3 | 1% |
| United Arab Emirates | 1 | <1% |
| France | 1 | <1% |
| Ireland | 1 | <1% |
| Italy | 1 | <1% |
| Switzerland | 1 | <1% |
| Australia | 1 | <1% |
| Estonia | 1 | <1% |
| Other | 2 | <1% |
| Unknown | 221 | 93% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 75 | 32% |
| Student > Bachelor | 25 | 11% |
| Student > Ph. D. Student | 23 | 10% |
| Researcher | 17 | 7% |
| Student > Doctoral Student | 13 | 5% |
| Other | 44 | 19% |
| Unknown | 40 | 17% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 108 | 46% |
| Social Sciences | 18 | 8% |
| Computer Science | 13 | 5% |
| Psychology | 10 | 4% |
| Engineering | 10 | 4% |
| Other | 32 | 14% |
| Unknown | 46 | 19% |