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When does “liking” a charity lead to donation behaviour?

Overview of attention for article published in European Journal of Marketing, November 2017
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Citations

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150 Mendeley
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Title
When does “liking” a charity lead to donation behaviour?
Published in
European Journal of Marketing, November 2017
DOI 10.1108/ejm-03-2017-0210
Authors

Elaine Wallace, Isabel Buil, Leslie de Chernatony

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 150 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 150 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 24 16%
Student > Ph. D. Student 17 11%
Student > Bachelor 14 9%
Lecturer 8 5%
Student > Doctoral Student 8 5%
Other 21 14%
Unknown 58 39%
Readers by discipline Count As %
Business, Management and Accounting 42 28%
Social Sciences 13 9%
Economics, Econometrics and Finance 10 7%
Psychology 6 4%
Nursing and Health Professions 3 2%
Other 12 8%
Unknown 64 43%