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Mendeley readers
| Title |
The Salience of Marketing Stimuli
|
|---|---|
| Published by |
Springer US, December 2012
|
| DOI | 10.1007/978-1-4615-1621-7 |
| ISBNs |
978-1-4613-5645-5, 978-1-4615-1621-7
|
| Authors |
Guido, Gianluigi |
Mendeley readers
The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 10 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 2 | 20% |
| Student > Bachelor | 2 | 20% |
| Lecturer > Senior Lecturer | 1 | 10% |
| Lecturer | 1 | 10% |
| Researcher | 1 | 10% |
| Other | 0 | 0% |
| Unknown | 3 | 30% |
| Readers by discipline | Count | As % |
|---|---|---|
| Computer Science | 2 | 20% |
| Business, Management and Accounting | 2 | 20% |
| Linguistics | 1 | 10% |
| Psychology | 1 | 10% |
| Social Sciences | 1 | 10% |
| Other | 0 | 0% |
| Unknown | 3 | 30% |