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Mendeley readers
| Title |
Online Video als Branded Entertainment in Deutschland
|
|---|---|
| Published by |
Springer Fachmedien Wiesbaden, July 2018
|
| DOI | 10.1007/978-3-658-22646-6 |
| ISBNs |
978-3-65-822645-9, 978-3-65-822646-6
|
| Authors |
Kind, Urs |
Mendeley readers
The data shown below were compiled from readership statistics for 7 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 7 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 3 | 43% |
| Student > Master | 2 | 29% |
| Professor | 1 | 14% |
| Unspecified | 1 | 14% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 4 | 57% |
| Unspecified | 1 | 14% |
| Economics, Econometrics and Finance | 1 | 14% |
| Social Sciences | 1 | 14% |