Fluency misattribution and auditory hindsight bias

Daniel M. Bernstein, Ragav Kumar, Michael E. J. Masson, Daniel J. Levitin

We conducted three experiments to test the fluency-misattribution account of auditory hindsight bias. According to this account, prior exposure to a clearly presented auditory stimulus produces fluent (improved) processing of a distorted version of that stimulus, which results in participants mistakenly rating that item as easy to identify. In all experiments, participants in an exposure phase heard clearly spoken words zero, one, three, or six times. In the test phase, we examined auditory hindsight bias by manipulating whether participants heard a clear version of a target word just prior to hearing the distorted version of that word. Participants then estimated the ability of naïve peers to identify the distorted word. Auditory hindsight bias and the number of priming presentations during the exposure phase interacted underadditively in their prediction of participants' estimates: When no clear version of the target word appeared prior to the distorted version of that word in the test phase, participants identified target words more often the more frequently they heard the clear word in the exposure phase. Conversely, hearing a clear version of the target word at test produced similar estimates, regardless of the number of times participants heard clear versions of those words during the exposure phase. As per Roberts and Sternberg's (Attention and Performance XIV, pp. 611-653, 1993) additive factors logic, this finding suggests that both auditory hindsight bias and repetition priming contribute to a common process, which we propose involves a misattribution of processing fluency. We conclude that misattribution of fluency accounts for auditory hindsight bias.