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Mobile Persuasion Design

Overview of attention for book
Cover of 'Mobile Persuasion Design'

Table of Contents

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    Book Overview
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    Chapter 1 Introduction
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    Chapter 2 The Green Machine: Combining Information Design/Visualization and Persuasion Design to Change People’s Behavior About Energy Consumption
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    Chapter 3 The Health Machine: Combining Information Design/Visualization with Persuasion Design to Change People’s Nutrition and Exercise Behavior
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    Chapter 4 The Money Machine: Combining Information Design/Visualization with Persuasion Design to Change Baby Boomers’ Wealth Management Behavior
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    Chapter 5 The Story Machine: Combining Information Design/Visualization with Persuasion Design to Change Family-Story Sharing Behavior
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    Chapter 6 The Travel Machine: Combining Information Design/Visualization with Persuasion Design to Change Travel Behavior
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    Chapter 7 The Innovation Machine: Combining Information Design/Visualization with Persuasion Design to Change People’s Innovation Behavior
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    Chapter 8 The Driving Machine: Using Information Design and Persuasion Design to Change Driving Behavior and to Increase Safety and Sustainability
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    Chapter 9 The Learning Machine: Combining Information Design/Visualization with Persuasion Design to Change People’s Learning Behavior
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    Chapter 10 The Happiness Machine: Combining Information Design/Visualization with Persuasion Design to Change Behavior
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    Chapter 11 The Marriage Machine: Combining Information Design/Visualization with Persuasion Design to Change Behavior and to Improve Couples’ Relationships
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    Chapter 12 Conclusion
Overall attention for this book and its chapters
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Mentioned by

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1 Facebook page

Citations

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21 Dimensions

Readers on

mendeley
29 Mendeley
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Title
Mobile Persuasion Design
Published by
Springer-Verlag London, January 2015
DOI 10.1007/978-1-4471-4324-6
ISBNs
978-1-4471-4323-9, 978-1-4471-4324-6
Authors

Marcus, Aaron, Aaron Marcus

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 29 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 29 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 6 21%
Student > Master 5 17%
Lecturer > Senior Lecturer 2 7%
Researcher 2 7%
Other 1 3%
Other 1 3%
Unknown 12 41%
Readers by discipline Count As %
Arts and Humanities 3 10%
Psychology 3 10%
Computer Science 2 7%
Business, Management and Accounting 2 7%
Design 2 7%
Other 5 17%
Unknown 12 41%