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The Quintessence of Strategic Management

Overview of attention for book
Overall attention for this book and its chapters
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Mentioned by

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1 X user

Citations

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34 Dimensions

Readers on

mendeley
97 Mendeley
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1 CiteULike
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Title
The Quintessence of Strategic Management
Published by
Springer-Verlag Berlin Heidelberg, January 2010
DOI 10.1007/978-3-642-14544-5
ISBNs
978-3-64-214543-8, 978-3-64-214544-5, 978-3-64-242238-6
Authors

Kotler, Philip, Berger, Roland, Bickhoff, Nils, Philip Kotler, Roland Berger, Nils Bickhoff

X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 97 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Mexico 1 1%
Germany 1 1%
Brazil 1 1%
Unknown 94 97%

Demographic breakdown

Readers by professional status Count As %
Student > Master 23 24%
Student > Bachelor 19 20%
Student > Ph. D. Student 10 10%
Lecturer 6 6%
Student > Postgraduate 6 6%
Other 17 18%
Unknown 16 16%
Readers by discipline Count As %
Business, Management and Accounting 43 44%
Economics, Econometrics and Finance 9 9%
Computer Science 6 6%
Social Sciences 5 5%
Engineering 5 5%
Other 9 9%
Unknown 20 21%