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Zusammenhang zwischen Kundenzufriedenheit und Kundenloyalität

Overview of attention for book
Overall attention for this book and its chapters
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1 X user

Citations

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41 Mendeley
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Title
Zusammenhang zwischen Kundenzufriedenheit und Kundenloyalität
Published by
Gabler Verlag, January 2012
DOI 10.1007/978-3-8349-4275-3
ISBNs
978-3-83-494274-6, 978-3-83-494275-3
Authors

Skala-Gast, Doris, Doris Skala-Gast

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X Demographics

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 41 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Switzerland 1 2%
Unknown 40 98%

Demographic breakdown

Readers by professional status Count As %
Student > Master 22 54%
Student > Bachelor 11 27%
Student > Ph. D. Student 3 7%
Unknown 5 12%
Readers by discipline Count As %
Business, Management and Accounting 18 44%
Economics, Econometrics and Finance 11 27%
Computer Science 2 5%
Engineering 2 5%
Social Sciences 1 2%
Other 0 0%
Unknown 7 17%