| Title |
The attraction effect is more pronounced for consumers who rely on intuitive reasoning
|
|---|---|
| Published in |
Marketing Letters, December 2011
|
| DOI | 10.1007/s11002-011-9157-y |
| Authors |
Wen Mao, Harmen Oppewal |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 57 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Iran, Islamic Republic of | 1 | 2% |
| Pakistan | 1 | 2% |
| Germany | 1 | 2% |
| South Africa | 1 | 2% |
| Unknown | 53 | 93% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 11 | 19% |
| Student > Bachelor | 11 | 19% |
| Student > Master | 10 | 18% |
| Student > Doctoral Student | 4 | 7% |
| Researcher | 4 | 7% |
| Other | 7 | 12% |
| Unknown | 10 | 18% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 21 | 37% |
| Psychology | 10 | 18% |
| Economics, Econometrics and Finance | 6 | 11% |
| Social Sciences | 3 | 5% |
| Nursing and Health Professions | 1 | 2% |
| Other | 4 | 7% |
| Unknown | 12 | 21% |
Attention Score in Context
This research output has an Altmetric Attention Score of 66. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 03 June 2022.
All research outputs
#541,530
of 22,661,413 outputs
Outputs from Marketing Letters
#10
of 283 outputs
Outputs of similar age
#3,117
of 243,367 outputs
Outputs of similar age from Marketing Letters
#1
of 5 outputs
Altmetric has tracked 22,661,413 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 97th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 283 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 10.9. This one has done particularly well, scoring higher than 96% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 243,367 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 98% of its contemporaries.
We're also able to compare this research output to 5 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them