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Effectiveness of a School-Based Media Literacy Curriculum in Encouraging Critical Attitudes about Advertising Content and Forms among Boys and Girls

Overview of attention for article published in Journal of Advertising, January 2019
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About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • High Attention Score compared to outputs of the same age (82nd percentile)
  • Above-average Attention Score compared to outputs of the same age and source (57th percentile)

Mentioned by

news
1 news outlet
twitter
1 X user

Citations

dimensions_citation
18 Dimensions

Readers on

mendeley
90 Mendeley
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Title
Effectiveness of a School-Based Media Literacy Curriculum in Encouraging Critical Attitudes about Advertising Content and Forms among Boys and Girls
Published in
Journal of Advertising, January 2019
DOI 10.1080/00913367.2018.1545269
Authors

Laras Sekarasih, Erica Scharrer, Christine Olson, Gamze Onut, Kylie Lanthorn

X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 90 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 90 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 12 13%
Student > Master 9 10%
Student > Ph. D. Student 8 9%
Student > Doctoral Student 7 8%
Lecturer 4 4%
Other 13 14%
Unknown 37 41%
Readers by discipline Count As %
Psychology 16 18%
Social Sciences 14 16%
Business, Management and Accounting 6 7%
Arts and Humanities 5 6%
Unspecified 2 2%
Other 7 8%
Unknown 40 44%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 10. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 18 May 2023.
All research outputs
#3,205,474
of 23,788,679 outputs
Outputs from Journal of Advertising
#76
of 439 outputs
Outputs of similar age
#73,797
of 441,732 outputs
Outputs of similar age from Journal of Advertising
#4
of 7 outputs
Altmetric has tracked 23,788,679 research outputs across all sources so far. Compared to these this one has done well and is in the 86th percentile: it's in the top 25% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 439 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 10.0. This one has done well, scoring higher than 80% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 441,732 tracked outputs that were published within six weeks on either side of this one in any source. This one has done well, scoring higher than 82% of its contemporaries.
We're also able to compare this research output to 7 others from the same source and published within six weeks on either side of this one. This one has scored higher than 3 of them.