| Title |
Examination of Gender-role Portrayals in Television Advertising across Seven Countries
|
|---|---|
| Published in |
Sex Roles, September 2010
|
| DOI | 10.1007/s11199-010-9850-y |
| Authors |
Hye-Jin Paek, Michelle R. Nelson, Alexandra M. Vilela |
Mendeley readers
The data shown below were compiled from readership statistics for 215 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United Kingdom | 1 | <1% |
| Germany | 1 | <1% |
| Peru | 1 | <1% |
| Unknown | 212 | 99% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 48 | 22% |
| Student > Bachelor | 37 | 17% |
| Student > Ph. D. Student | 34 | 16% |
| Student > Postgraduate | 12 | 6% |
| Student > Doctoral Student | 12 | 6% |
| Other | 28 | 13% |
| Unknown | 44 | 20% |
| Readers by discipline | Count | As % |
|---|---|---|
| Social Sciences | 49 | 23% |
| Business, Management and Accounting | 42 | 20% |
| Arts and Humanities | 25 | 12% |
| Psychology | 14 | 7% |
| Linguistics | 8 | 4% |
| Other | 26 | 12% |
| Unknown | 51 | 24% |
Attention Score in Context
This research output has an Altmetric Attention Score of 4. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 30 January 2019.
All research outputs
#6,432,339
of 22,852,911 outputs
Outputs from Sex Roles
#973
of 2,263 outputs
Outputs of similar age
#30,447
of 97,078 outputs
Outputs of similar age from Sex Roles
#8
of 30 outputs
Altmetric has tracked 22,852,911 research outputs across all sources so far. This one has received more attention than most of these and is in the 70th percentile.
So far Altmetric has tracked 2,263 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 20.6. This one has gotten more attention than average, scoring higher than 54% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 97,078 tracked outputs that were published within six weeks on either side of this one in any source. This one has gotten more attention than average, scoring higher than 66% of its contemporaries.
We're also able to compare this research output to 30 others from the same source and published within six weeks on either side of this one. This one has gotten more attention than average, scoring higher than 70% of its contemporaries.