| Title |
College choice and the university brand: exploring the consumer decision framework
|
|---|---|
| Published in |
Higher Education, July 2015
|
| DOI | 10.1007/s10734-015-9919-1 |
| Authors |
Amber L. Stephenson, Alex Heckert, David B. Yerger |
X Demographics
The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Portugal | 1 | 50% |
| Unknown | 1 | 50% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 2 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 186 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 1 | <1% |
| Portugal | 1 | <1% |
| Cyprus | 1 | <1% |
| Unknown | 183 | 98% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 39 | 21% |
| Student > Master | 20 | 11% |
| Student > Doctoral Student | 19 | 10% |
| Lecturer | 14 | 8% |
| Researcher | 11 | 6% |
| Other | 27 | 15% |
| Unknown | 56 | 30% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 48 | 26% |
| Social Sciences | 38 | 20% |
| Arts and Humanities | 12 | 6% |
| Economics, Econometrics and Finance | 9 | 5% |
| Linguistics | 5 | 3% |
| Other | 17 | 9% |
| Unknown | 57 | 31% |
Attention Score in Context
This research output has an Altmetric Attention Score of 3. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 05 April 2016.
All research outputs
#12,951,096
of 22,858,915 outputs
Outputs from Higher Education
#938
of 1,488 outputs
Outputs of similar age
#116,206
of 263,412 outputs
Outputs of similar age from Higher Education
#15
of 31 outputs
Altmetric has tracked 22,858,915 research outputs across all sources so far. This one is in the 42nd percentile – i.e., 42% of other outputs scored the same or lower than it.
So far Altmetric has tracked 1,488 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 11.6. This one is in the 35th percentile – i.e., 35% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 263,412 tracked outputs that were published within six weeks on either side of this one in any source. This one has gotten more attention than average, scoring higher than 55% of its contemporaries.
We're also able to compare this research output to 31 others from the same source and published within six weeks on either side of this one. This one is in the 41st percentile – i.e., 41% of its contemporaries scored the same or lower than it.