| Title |
Understanding nature of store ambiance and individual impulse buying tendency on impulsive purchasing behaviour: an emerging market perspective
|
|---|---|
| Published in |
DECISION, November 2017
|
| DOI | 10.1007/s40622-017-0168-2 |
| Authors |
Chandan Parsad, Sanjeev Prashar, Vijay Sai Tata |
Mendeley readers
The data shown below were compiled from readership statistics for 121 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 121 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 13 | 11% |
| Student > Bachelor | 13 | 11% |
| Student > Ph. D. Student | 11 | 9% |
| Student > Doctoral Student | 7 | 6% |
| Lecturer | 5 | 4% |
| Other | 16 | 13% |
| Unknown | 56 | 46% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 38 | 31% |
| Social Sciences | 7 | 6% |
| Economics, Econometrics and Finance | 6 | 5% |
| Psychology | 5 | 4% |
| Computer Science | 2 | 2% |
| Other | 3 | 2% |
| Unknown | 60 | 50% |