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Measuring perceptions of brand luxury

Overview of attention for article published in Journal of Brand Management, July 2004
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About this Attention Score

  • In the top 5% of all research outputs scored by Altmetric
  • One of the highest-scoring outputs from this source (#4 of 335)
  • High Attention Score compared to outputs of the same age (98th percentile)

Mentioned by

news
7 news outlets
blogs
1 blog
facebook
1 Facebook page
wikipedia
1 Wikipedia page

Citations

dimensions_citation
1051 Dimensions

Readers on

mendeley
1064 Mendeley
Title
Measuring perceptions of brand luxury
Published in
Journal of Brand Management, July 2004
DOI 10.1057/palgrave.bm.2540194
Authors

Franck Vigneron, Lester W Johnson

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 1,064 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
United Kingdom 5 <1%
United States 2 <1%
Germany 1 <1%
France 1 <1%
Italy 1 <1%
Austria 1 <1%
Malaysia 1 <1%
Iran, Islamic Republic of 1 <1%
Netherlands 1 <1%
Other 2 <1%
Unknown 1048 98%

Demographic breakdown

Readers by professional status Count As %
Student > Master 274 26%
Student > Ph. D. Student 122 11%
Student > Bachelor 105 10%
Student > Postgraduate 50 5%
Student > Doctoral Student 45 4%
Other 125 12%
Unknown 343 32%
Readers by discipline Count As %
Business, Management and Accounting 456 43%
Social Sciences 65 6%
Economics, Econometrics and Finance 57 5%
Psychology 18 2%
Design 18 2%
Other 83 8%
Unknown 367 34%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 65. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 13 September 2023.
All research outputs
#620,730
of 24,417,958 outputs
Outputs from Journal of Brand Management
#4
of 335 outputs
Outputs of similar age
#581
of 56,927 outputs
Outputs of similar age from Journal of Brand Management
#1
of 2 outputs
Altmetric has tracked 24,417,958 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 97th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 335 research outputs from this source. They receive a mean Attention Score of 4.7. This one has done particularly well, scoring higher than 99% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 56,927 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 98% of its contemporaries.
We're also able to compare this research output to 2 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them