| Title |
To divide or not to divide? The impact of partitioned pricing on the informational and sacrifice effects of price
|
|---|---|
| Published in |
Marketing Letters, April 2012
|
| DOI | 10.1007/s11002-012-9174-5 |
| Authors |
Franziska Völckner, Alexander Rühle, Martin Spann |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 59 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Nepal | 2 | 3% |
| Malta | 1 | 2% |
| Germany | 1 | 2% |
| Unknown | 55 | 93% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 14 | 24% |
| Student > Ph. D. Student | 12 | 20% |
| Student > Doctoral Student | 8 | 14% |
| Student > Bachelor | 5 | 8% |
| Professor | 2 | 3% |
| Other | 7 | 12% |
| Unknown | 11 | 19% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 34 | 58% |
| Psychology | 5 | 8% |
| Social Sciences | 4 | 7% |
| Economics, Econometrics and Finance | 2 | 3% |
| Unspecified | 1 | 2% |
| Other | 0 | 0% |
| Unknown | 13 | 22% |
Attention Score in Context
This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 03 May 2012.
All research outputs
#18,305,773
of 22,664,644 outputs
Outputs from Marketing Letters
#234
of 283 outputs
Outputs of similar age
#125,650
of 162,623 outputs
Outputs of similar age from Marketing Letters
#6
of 10 outputs
Altmetric has tracked 22,664,644 research outputs across all sources so far. This one is in the 11th percentile – i.e., 11% of other outputs scored the same or lower than it.
So far Altmetric has tracked 283 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 10.8. This one is in the 4th percentile – i.e., 4% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 162,623 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 9th percentile – i.e., 9% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 10 others from the same source and published within six weeks on either side of this one. This one has scored higher than 4 of them.