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X Demographics
Mendeley readers
| Title |
B2B-Online-Marketing und Social Media
|
|---|---|
| Published by |
Springer Fachmedien Wiesbaden, January 2020
|
| DOI | 10.1007/978-3-658-27675-1 |
| ISBNs |
978-3-65-827674-4, 978-3-65-827675-1
|
| Authors |
Ralf T. Kreutzer, Andrea Rumler, Benjamin Wille-Baumkauff, Kreutzer, Ralf T., Rumler, Andrea, Wille-Baumkauff, Benjamin |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Scientists | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 234 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 234 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 87 | 37% |
| Student > Master | 57 | 24% |
| Professor | 3 | 1% |
| Researcher | 3 | 1% |
| Student > Ph. D. Student | 2 | <1% |
| Other | 4 | 2% |
| Unknown | 78 | 33% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 81 | 35% |
| Economics, Econometrics and Finance | 40 | 17% |
| Computer Science | 11 | 5% |
| Social Sciences | 6 | 3% |
| Engineering | 5 | 2% |
| Other | 9 | 4% |
| Unknown | 82 | 35% |