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Friends or Freeloaders? Encouraging brand conscience and introducing the concept of emotion-based consumer loss mitigation

Overview of attention for article published in Journal of Brand Management, March 2011
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Mentioned by

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1 X user

Citations

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Readers on

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60 Mendeley
Title
Friends or Freeloaders? Encouraging brand conscience and introducing the concept of emotion-based consumer loss mitigation
Published in
Journal of Brand Management, March 2011
DOI 10.1057/bm.2011.4
Authors

Jonathan AJ Wilson, Joseph E Morgan

X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 60 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Iran, Islamic Republic of 1 2%
United Kingdom 1 2%
India 1 2%
Unknown 57 95%

Demographic breakdown

Readers by professional status Count As %
Student > Master 10 17%
Student > Ph. D. Student 9 15%
Lecturer 6 10%
Student > Bachelor 3 5%
Student > Doctoral Student 3 5%
Other 14 23%
Unknown 15 25%
Readers by discipline Count As %
Business, Management and Accounting 28 47%
Social Sciences 7 12%
Economics, Econometrics and Finance 2 3%
Unspecified 1 2%
Computer Science 1 2%
Other 4 7%
Unknown 17 28%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 11 May 2016.
All research outputs
#15,372,369
of 22,869,263 outputs
Outputs from Journal of Brand Management
#176
of 325 outputs
Outputs of similar age
#85,763
of 109,006 outputs
Outputs of similar age from Journal of Brand Management
#5
of 7 outputs
Altmetric has tracked 22,869,263 research outputs across all sources so far. This one is in the 22nd percentile – i.e., 22% of other outputs scored the same or lower than it.
So far Altmetric has tracked 325 research outputs from this source. They receive a mean Attention Score of 3.7. This one is in the 23rd percentile – i.e., 23% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 109,006 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 12th percentile – i.e., 12% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 7 others from the same source and published within six weeks on either side of this one. This one has scored higher than 2 of them.