| Title |
Beyond nudges: Tools of a choice architecture
|
|---|---|
| Published in |
Marketing Letters, May 2012
|
| DOI | 10.1007/s11002-012-9186-1 |
| Authors |
Eric J. Johnson, Suzanne B. Shu, Benedict G. C. Dellaert, Craig Fox, Daniel G. Goldstein, Gerald Häubl, Richard P. Larrick, John W. Payne, Ellen Peters, David Schkade, Brian Wansink, Elke U. Weber |
X Demographics
The data shown below were collected from the profiles of 13 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 10 | 77% |
| Unknown | 3 | 23% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 8 | 62% |
| Practitioners (doctors, other healthcare professionals) | 2 | 15% |
| Science communicators (journalists, bloggers, editors) | 2 | 15% |
| Scientists | 1 | 8% |
Mendeley readers
The data shown below were compiled from readership statistics for 1,720 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 10 | <1% |
| United Kingdom | 8 | <1% |
| Netherlands | 4 | <1% |
| Germany | 4 | <1% |
| Switzerland | 3 | <1% |
| Denmark | 3 | <1% |
| Canada | 3 | <1% |
| Sweden | 1 | <1% |
| South Africa | 1 | <1% |
| Other | 7 | <1% |
| Unknown | 1676 | 97% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 398 | 23% |
| Student > Ph. D. Student | 301 | 18% |
| Student > Bachelor | 198 | 12% |
| Researcher | 171 | 10% |
| Student > Doctoral Student | 89 | 5% |
| Other | 211 | 12% |
| Unknown | 352 | 20% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 293 | 17% |
| Psychology | 236 | 14% |
| Social Sciences | 227 | 13% |
| Economics, Econometrics and Finance | 161 | 9% |
| Computer Science | 75 | 4% |
| Other | 326 | 19% |
| Unknown | 402 | 23% |
Attention Score in Context
This research output has an Altmetric Attention Score of 82. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 19 May 2023.
All research outputs
#485,453
of 24,279,062 outputs
Outputs from Marketing Letters
#12
of 312 outputs
Outputs of similar age
#2,347
of 167,984 outputs
Outputs of similar age from Marketing Letters
#2
of 12 outputs
Altmetric has tracked 24,279,062 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 98th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 312 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 11.4. This one has done particularly well, scoring higher than 96% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 167,984 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 98% of its contemporaries.
We're also able to compare this research output to 12 others from the same source and published within six weeks on either side of this one. This one has done particularly well, scoring higher than 91% of its contemporaries.