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Augmented Reality and Virtual Reality

Overview of attention for book
Cover of 'Augmented Reality and Virtual Reality'

Table of Contents

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    Book Overview
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    Chapter 1 Brand Experience via Mobile AR App Marketing
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    Chapter 2 Inside Advertising: The Role of Presence in the Processing of Branded VR Content
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    Chapter 3 How to Engage Fashion Retail with Virtual Reality: A Consumer Perspective
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    Chapter 4 Enhancing Product Configuration and Sales Processes with Extended Reality
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    Chapter 5 “I See Myself, Therefore I Purchase”: Factors Influencing Consumer Attitudes Towards m-Commerce AR Apps
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    Chapter 6 Consumers’ Emotional Response to the Use of Augmented Reality (AR): An Exploratory Study
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    Chapter 7 Exploring How Augmented Reality and Virtual Reality Technologies Impact Business Model Innovation in Technology Companies in Germany
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    Chapter 8 Implementation of Augmented Reality in Manufacturing: A Case Study Exercise
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    Chapter 9 Augmented Reality in Training Processes with VISCOPIC
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    Chapter 10 Virtual Reality Becoming Part of Our Lives—Assessing Consumers’ Perceived Applicability of Virtual Reality Supported Tasks and a Critical Reflection on the Development
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    Chapter 11 Mixed Reality Media-Enabled Public Participation in Urban Planning
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    Chapter 12 Digital Topographies. Using AR to Represent Archival Material in Urban Space
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    Chapter 13 Designing Tomorrow’s Human-Machine Interfaces in Autonomous Vehicles: An Exploratory Study in Virtual Reality
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    Chapter 14 Using Augmented Reality Technology to Construct a Venue Navigation and Spatial Behavior Analysis System
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    Chapter 15 Endless City Driver: Procedural Generation of Realistic Populated Virtual 3D City Environment
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    Chapter 16 Using 5G Mobile to Enable the Growing Slate of VR and AR Applications
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    Chapter 17 Impact of Virtual Embodiment on the Perception of Virtual Heights
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    Chapter 18 Humanising AR in Design: Introducing Digital and Physical People to an Augmented Reality Design Visualisation Process for Theatre
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    Chapter 19 The Use of VR in Journalism: Current Research and Future Opportunities
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    Chapter 20 Open Source Augmented Reality Applications for Small Manufacturing Businesses
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    Chapter 21 Customer Integration Through Virtual Reality Implementation: A SWOT Analysis in the Area of Production Systems
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    Chapter 22 Digital Literacies in Virtual Reality Learning Contexts
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    Chapter 23 Towards a Taxonomy of Virtual Reality Usage in Education: A Systematic Review
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    Chapter 24 Teaching VR in Higher Education with Collaborative Projects
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    Chapter 25 The Impact of Mixed Reality on Visitors’ Experience in Museum. ‘The Ara As It Was’ Project in Rome
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    Chapter 26 A Classification of Virtual Reality Technology: Suitability of Different VR Devices and Methods for Research in Tourism and Events
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    Chapter 27 Meta-Analysis of Global Activities in Augmented Reality (AR) and Virtual Reality (VR)
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    Chapter 28 Dependability Analysis of High-Consequence Augmented Reality Systems
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    Chapter 29 A Case Introduction of ‘New Content Center’ Incubating System for New Media Contents Startups Managed by Korea Creative Content Agency
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    Chapter 30 Virtual Reality in Lomonosov Moscow State University Interdisciplinary Research Illustrated by Moscow Bely Gorod Area Historical Reconstruction Example
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    Chapter 31 Simplifying Electronic Testing Environment with SLAM Based Handheld Augmented Reality System
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    Chapter 32 How Real Do You See Yourself in VR? The Effect of User-Avatar Resemblance on Virtual Reality Experiences and Behaviour
Attention for Chapter 23: Towards a Taxonomy of Virtual Reality Usage in Education: A Systematic Review
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Chapter title
Towards a Taxonomy of Virtual Reality Usage in Education: A Systematic Review
Chapter number 23
Book title
Augmented Reality and Virtual Reality
Published by
Springer, Cham, January 2020
DOI 10.1007/978-3-030-37869-1_23
Book ISBNs
978-3-03-037868-4, 978-3-03-037869-1
Authors

Alina Makhkamova, Jan-Philipp Exner, Tobias Greff, Dirk Werth, Makhkamova, Alina, Exner, Jan-Philipp, Greff, Tobias, Werth, Dirk

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X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
 Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 19 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 19 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 4 21%
Student > Master 2 11%
Professor > Associate Professor 2 11%
Researcher 2 11%
Professor 2 11%
Other 5 26%
Unknown 2 11%
Readers by discipline Count As %
Social Sciences 4 21%
Engineering 2 11%
Computer Science 2 11%
Business, Management and Accounting 1 5%
Psychology 1 5%
Other 5 26%
Unknown 4 21%

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