Title |
Location-based advertising on mobile devices
|
---|---|
Published in |
Management Review Quarterly, January 2016
|
DOI | 10.1007/s11301-015-0118-z |
Authors |
Christine Bauer, Christine Strauss |
X Demographics
The data shown below were collected from the profiles of 3 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
Country | Count | As % |
---|---|---|
Germany | 1 | 33% |
Croatia | 1 | 33% |
United States | 1 | 33% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Science communicators (journalists, bloggers, editors) | 2 | 67% |
Scientists | 1 | 33% |
Mendeley readers
The data shown below were compiled from readership statistics for 118 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 118 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 24 | 20% |
Student > Bachelor | 17 | 14% |
Student > Ph. D. Student | 13 | 11% |
Student > Doctoral Student | 9 | 8% |
Professor | 5 | 4% |
Other | 14 | 12% |
Unknown | 36 | 31% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 36 | 31% |
Computer Science | 18 | 15% |
Social Sciences | 8 | 7% |
Economics, Econometrics and Finance | 5 | 4% |
Engineering | 3 | 3% |
Other | 8 | 7% |
Unknown | 40 | 34% |
Attention Score in Context
This research output has an Altmetric Attention Score of 3. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 11 July 2018.
All research outputs
#13,392,150
of 23,308,124 outputs
Outputs from Management Review Quarterly
#32
of 85 outputs
Outputs of similar age
#184,828
of 394,944 outputs
Outputs of similar age from Management Review Quarterly
#1
of 3 outputs
Altmetric has tracked 23,308,124 research outputs across all sources so far. This one is in the 42nd percentile – i.e., 42% of other outputs scored the same or lower than it.
So far Altmetric has tracked 85 research outputs from this source. They receive a mean Attention Score of 4.4. This one has gotten more attention than average, scoring higher than 63% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 394,944 tracked outputs that were published within six weeks on either side of this one in any source. This one has gotten more attention than average, scoring higher than 52% of its contemporaries.
We're also able to compare this research output to 3 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them