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X Demographics
Mendeley readers
Attention Score in Context
Title |
The Role of Ad Sequence and Privacy Concerns in Personalized Advertising: An Eye-Tracking Study into Synced Advertising Effects
|
---|---|
Published in |
Journal of Advertising, February 2021
|
DOI | 10.1080/00913367.2020.1870586 |
Authors |
Claire M. Segijn, Hilde A. M. Voorveld, Khadija Ali Vakeel |
X Demographics
The data shown below were collected from the profiles of 18 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
Country | Count | As % |
---|---|---|
United States | 8 | 44% |
France | 1 | 6% |
Netherlands | 1 | 6% |
United Kingdom | 1 | 6% |
Unknown | 7 | 39% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Members of the public | 11 | 61% |
Scientists | 7 | 39% |
Mendeley readers
The data shown below were compiled from readership statistics for 71 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 71 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 7 | 10% |
Lecturer | 6 | 8% |
Student > Master | 5 | 7% |
Other | 3 | 4% |
Researcher | 3 | 4% |
Other | 9 | 13% |
Unknown | 38 | 54% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 16 | 23% |
Social Sciences | 5 | 7% |
Arts and Humanities | 2 | 3% |
Computer Science | 2 | 3% |
Design | 2 | 3% |
Other | 2 | 3% |
Unknown | 42 | 59% |
Attention Score in Context
This research output has an Altmetric Attention Score of 24. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 04 September 2023.
All research outputs
#1,616,543
of 25,732,188 outputs
Outputs from Journal of Advertising
#49
of 480 outputs
Outputs of similar age
#45,933
of 539,188 outputs
Outputs of similar age from Journal of Advertising
#3
of 10 outputs
Altmetric has tracked 25,732,188 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 93rd percentile: it's in the top 10% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 480 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 11.0. This one has done well, scoring higher than 89% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 539,188 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 91% of its contemporaries.
We're also able to compare this research output to 10 others from the same source and published within six weeks on either side of this one. This one has scored higher than 7 of them.