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X Demographics
Mendeley readers
Attention Score in Context
| Title |
Etnomarketing: antropologia, cultura e consumo
|
|---|---|
| Published in |
Revista de Administração de Empresas, September 2011
|
| DOI | 10.1590/s0034-75902001000400008 |
| Authors |
Pedro Jaime Júnior |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 41 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Brazil | 6 | 15% |
| New Zealand | 1 | 2% |
| Unknown | 34 | 83% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 9 | 22% |
| Professor | 7 | 17% |
| Student > Doctoral Student | 5 | 12% |
| Student > Bachelor | 4 | 10% |
| Student > Postgraduate | 4 | 10% |
| Other | 7 | 17% |
| Unknown | 5 | 12% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 19 | 46% |
| Social Sciences | 11 | 27% |
| Arts and Humanities | 2 | 5% |
| Economics, Econometrics and Finance | 2 | 5% |
| Physics and Astronomy | 1 | 2% |
| Other | 3 | 7% |
| Unknown | 3 | 7% |
Attention Score in Context
This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 19 June 2019.
All research outputs
#17,286,645
of 25,374,917 outputs
Outputs from Revista de Administração de Empresas
#144
of 262 outputs
Outputs of similar age
#97,140
of 137,083 outputs
Outputs of similar age from Revista de Administração de Empresas
#7
of 16 outputs
Altmetric has tracked 25,374,917 research outputs across all sources so far. This one is in the 21st percentile – i.e., 21% of other outputs scored the same or lower than it.
So far Altmetric has tracked 262 research outputs from this source. They receive a mean Attention Score of 4.1. This one is in the 14th percentile – i.e., 14% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 137,083 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 17th percentile – i.e., 17% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 16 others from the same source and published within six weeks on either side of this one. This one is in the 12th percentile – i.e., 12% of its contemporaries scored the same or lower than it.