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Benefits of the Marketing Information System in the Clothing Retail Business

Overview of attention for article published in Journal of Information Systems and Technology Management, April 2014
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3 X users

Citations

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7 Dimensions

Readers on

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73 Mendeley
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Title
Benefits of the Marketing Information System in the Clothing Retail Business
Published in
Journal of Information Systems and Technology Management, April 2014
DOI 10.4301/s1807-17752014000100009
Authors

Josimeire Pessoa Queiroz, Braulio Oliveira

X Demographics

X Demographics

The data shown below were collected from the profiles of 3 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 73 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 73 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 19 26%
Student > Postgraduate 7 10%
Student > Bachelor 4 5%
Student > Doctoral Student 4 5%
Lecturer 3 4%
Other 6 8%
Unknown 30 41%
Readers by discipline Count As %
Business, Management and Accounting 22 30%
Computer Science 4 5%
Engineering 4 5%
Arts and Humanities 3 4%
Agricultural and Biological Sciences 2 3%
Other 6 8%
Unknown 32 44%