As long as you talk about me: The importance of family firm brands and the contingent role of family-firm identity

Overview of attention for article published in Journal of Business Research, February 2022

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About this Attention Score

Above-average Attention Score compared to outputs of the same age (55th percentile)
Above-average Attention Score compared to outputs of the same age and source (56th percentile)

Mentioned by

twitter: 6 X users

Readers on

mendeley: 146 Mendeley

So far, Altmetric has seen 9 X posts from 6 X users, with an upper bound of 22,449 followers.

RT @iandreafc: We show how a strong #family #firm #brand on media and an #identity match between the family and the firm can drive revenue…

As long as you talk about me: The importance of family firm brands and the contingent role of family-firm identity https://t.co/BRbASGmzJy

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