Exploring emergent co-creative narrative in a strategy video game brand

Overview of attention for article published in Journal of Media Business Studies, July 2021

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twitter: 2 X users

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mendeley: 31 Mendeley

So far, Altmetric has seen 2 X posts from 2 X users, with an upper bound of 7,910 followers.

Good morning, emma community! Check out this recently published paper in JOMBS on video game media branding by Jacqueline Burgess & Christian Jones, both from @usceduau. Congratulations to the authors on the publication! https://t.co/pRjVO6ALHy

Exploring emergent co-creative narrative in a strategy video game brand https://t.co/JJ92ULqghX

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