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Data Science and its Relationship to Big Data and Data-Driven Decision Making

Overview of attention for article published in Big Data, February 2013
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About this Attention Score

  • In the top 5% of all research outputs scored by Altmetric
  • One of the highest-scoring outputs from this source (#4 of 304)
  • High Attention Score compared to outputs of the same age (99th percentile)
  • High Attention Score compared to outputs of the same age and source (83rd percentile)

Readers on

mendeley
4226 Mendeley
citeulike
6 CiteULike
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Article details
Title
Data Science and its Relationship to Big Data and Data-Driven Decision Making
Published in
Big Data, February 2013
DOI 10.1089/big.2013.1508
Pubmed ID
Authors
Abstract

Companies have realized they need to hire data scientists, academic institutions are scrambling to put together data-science programs, and publications are touting data science as a hot-even "sexy"-career choice. However, there is confusion about what exactly data science is, and this confusion could lead to disillusionment as the concept diffuses into meaningless buzz. In this article, we argue that there are good reasons why it has been hard to pin down exactly what is data science. One reason is that data science is intricately intertwined with other important concepts also of growing importance, such as big data and data-driven decision making. Another reason is the natural tendency to associate what a practitioner does with the definition of the practitioner's field; this can result in overlooking the fundamentals of the field. We believe that trying to define the boundaries of data science precisely is not of the utmost importance. We can debate the boundaries of the field in an academic setting, but in order for data science to serve business effectively, it is important (i) to understand its relationships to other important related concepts, and (ii) to begin to identify the fundamental principles underlying data science. Once we embrace (ii), we can much better understand and explain exactly what data science has to offer. Furthermore, only once we embrace (ii) should we be comfortable calling it data science. In this article, we present a perspective that addresses all these concepts. We close by offering, as examples, a partial list of fundamental principles underlying data science.

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Timeline Attention over time Attention Score history
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X Demographics

X Demographics

The data shown below were collected from the profiles of 151 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley demographics

Mendeley demographics

The data shown below were compiled from readership statistics for 4,226 Mendeley readers of this research output. Click here to see the associated Mendeley record.
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Geographical breakdown

Geographical breakdown
Country Count As %
United States 15 <1%
South Africa 4 <1%
Australia 4 <1%
Brazil 4 <1%
Canada 4 <1%
United Kingdom 4 <1%
France 3 <1%
Germany 2 <1%
Spain 2 <1%
Other 26 <1%
Unknown 4158 98%

Demographic breakdown

Readers by professional status
Readers by professional status Count As %
Student > Master 782 19%
Student > Ph. D. Student 444 11%
Student > Bachelor 350 8%
Researcher 223 5%
Student > Doctoral Student 189 4%
Other 548 13%
Unknown 1690 40%
Readers by discipline
Readers by discipline Count As %
Computer Science 774 18%
Business, Management and Accounting 574 14%
Engineering 315 7%
Social Sciences 223 5%
Economics, Econometrics and Finance 117 3%
Other 441 10%
Unknown 1782 42%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 182. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 13 October 2026.
All research outputs
#279,340
of 34,582,852 outputs
Outputs from Big Data
#4
of 304 outputs
Outputs of similar age
#1,731
of 350,902 outputs
Outputs of similar age from Big Data
#1
of 6 outputs
Altmetric has tracked 34,582,852 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 99th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 304 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 16.4. This one has done particularly well, scoring higher than 98% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 350,902 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 99% of its contemporaries.
We're also able to compare this research output to 6 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them