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I’ve heard that brand before: the role of music recognition on consumer choice

Overview of attention for article published in International Journal of Advertising, April 2022
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About this Attention Score

  • Good Attention Score compared to outputs of the same age (70th percentile)
  • Average Attention Score compared to outputs of the same age and source

Mentioned by

twitter
7 X users

Citations

dimensions_citation
12 Dimensions

Readers on

mendeley
22 Mendeley
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Title
I’ve heard that brand before: the role of music recognition on consumer choice
Published in
International Journal of Advertising, April 2022
DOI 10.1080/02650487.2022.2060568
Authors

Manuel Anglada-Tort, Kerry Schofield, Tabitha Trahan, Daniel Müllensiefen

X Demographics

X Demographics

The data shown below were collected from the profiles of 7 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 22 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 22 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 2 9%
Professor > Associate Professor 2 9%
Lecturer 1 5%
Student > Ph. D. Student 1 5%
Student > Bachelor 1 5%
Other 2 9%
Unknown 13 59%
Readers by discipline Count As %
Business, Management and Accounting 7 32%
Psychology 1 5%
Economics, Econometrics and Finance 1 5%
Unknown 13 59%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 5. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 29 April 2022.
All research outputs
#6,865,384
of 25,388,837 outputs
Outputs from International Journal of Advertising
#93
of 306 outputs
Outputs of similar age
#127,677
of 436,414 outputs
Outputs of similar age from International Journal of Advertising
#5
of 9 outputs
Altmetric has tracked 25,388,837 research outputs across all sources so far. This one has received more attention than most of these and is in the 72nd percentile.
So far Altmetric has tracked 306 research outputs from this source. They typically receive more attention than average, with a mean Attention Score of 9.8. This one has gotten more attention than average, scoring higher than 68% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 436,414 tracked outputs that were published within six weeks on either side of this one in any source. This one has gotten more attention than average, scoring higher than 70% of its contemporaries.
We're also able to compare this research output to 9 others from the same source and published within six weeks on either side of this one. This one has scored higher than 4 of them.