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X Demographics
Mendeley readers
Attention Score in Context
| Title |
Comparing the effects of greenwashing claims in environmental airline advertising: perceived greenwashing, brand evaluation, and flight shame
|
|---|---|
| Published in |
International Journal of Advertising, May 2022
|
| DOI | 10.1080/02650487.2022.2076510 |
| Authors |
Ariadne Neureiter, Jörg Matthes |
X Demographics
The data shown below were collected from the profiles of 3 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Austria | 1 | 33% |
| Unknown | 2 | 67% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 2 | 67% |
| Scientists | 1 | 33% |
Mendeley readers
The data shown below were compiled from readership statistics for 119 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 119 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 11 | 9% |
| Student > Ph. D. Student | 11 | 9% |
| Student > Bachelor | 7 | 6% |
| Researcher | 5 | 4% |
| Unspecified | 4 | 3% |
| Other | 12 | 10% |
| Unknown | 69 | 58% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 21 | 18% |
| Economics, Econometrics and Finance | 6 | 5% |
| Unspecified | 4 | 3% |
| Social Sciences | 4 | 3% |
| Computer Science | 3 | 3% |
| Other | 9 | 8% |
| Unknown | 72 | 61% |
Attention Score in Context
This research output has an Altmetric Attention Score of 13. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 21 July 2022.
All research outputs
#2,414,410
of 22,896,955 outputs
Outputs from International Journal of Advertising
#34
of 264 outputs
Outputs of similar age
#53,541
of 437,602 outputs
Outputs of similar age from International Journal of Advertising
#1
of 7 outputs
Altmetric has tracked 22,896,955 research outputs across all sources so far. Compared to these this one has done well and is in the 89th percentile: it's in the top 25% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 264 research outputs from this source. They typically receive more attention than average, with a mean Attention Score of 9.6. This one has done well, scoring higher than 87% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 437,602 tracked outputs that were published within six weeks on either side of this one in any source. This one has done well, scoring higher than 87% of its contemporaries.
We're also able to compare this research output to 7 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them