Decoding Emotional (In)Congruency: A Computational Approach Toward Ad Placement on YouTube

Overview of attention for article published in Journal of Interactive Marketing (John Wiley & Sons), June 2022

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New Journal of Interactive Marketing article available: "Decoding Emotional (In)Congruency: A Computational Approach Toward Ad Placement on YouTube" Read it here: https://t.co/ySirwRg05D https://t.co/iucKNAp9Ww

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