You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
X Demographics
Mendeley readers
Attention Score in Context
| Title |
What Holds Attention? Linguistic Drivers of Engagement
|
|---|---|
| Published in |
Journal of Marketing, May 2023
|
| DOI | 10.1177/00222429231152880 |
| Authors |
Jonah Berger, Wendy W. Moe, David A. Schweidel |
X Demographics
The data shown below were collected from the profiles of 15 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 5 | 33% |
| United Kingdom | 2 | 13% |
| Brazil | 1 | 7% |
| Germany | 1 | 7% |
| Australia | 1 | 7% |
| Unknown | 5 | 33% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 8 | 53% |
| Scientists | 5 | 33% |
| Science communicators (journalists, bloggers, editors) | 2 | 13% |
Mendeley readers
The data shown below were compiled from readership statistics for 85 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 85 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 10 | 12% |
| Unspecified | 8 | 9% |
| Student > Master | 7 | 8% |
| Professor | 7 | 8% |
| Researcher | 5 | 6% |
| Other | 22 | 26% |
| Unknown | 26 | 31% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 32 | 38% |
| Unspecified | 8 | 9% |
| Social Sciences | 4 | 5% |
| Economics, Econometrics and Finance | 3 | 4% |
| Psychology | 3 | 4% |
| Other | 7 | 8% |
| Unknown | 28 | 33% |
Attention Score in Context
This research output has an Altmetric Attention Score of 81. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 11 May 2023.
All research outputs
#531,409
of 25,487,317 outputs
Outputs from Journal of Marketing
#87
of 1,192 outputs
Outputs of similar age
#11,771
of 403,051 outputs
Outputs of similar age from Journal of Marketing
#4
of 15 outputs
Altmetric has tracked 25,487,317 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 97th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 1,192 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 27.1. This one has done particularly well, scoring higher than 92% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 403,051 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 97% of its contemporaries.
We're also able to compare this research output to 15 others from the same source and published within six weeks on either side of this one. This one has done well, scoring higher than 80% of its contemporaries.