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X Demographics
Mendeley readers
Attention Score in Context
| Title |
Integrating Network Clustering Analysis and Computational Methods to Understand Communication With and About Brands: Opportunities and Challenges
|
|---|---|
| Published in |
Journal of Advertising, February 2023
|
| DOI | 10.1080/00913367.2023.2166629 |
| Authors |
Itai Himelboim, Ewa Maslowska, Theo Araujo |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 16 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 16 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Unspecified | 2 | 13% |
| Student > Doctoral Student | 2 | 13% |
| Researcher | 1 | 6% |
| Librarian | 1 | 6% |
| Student > Master | 1 | 6% |
| Other | 0 | 0% |
| Unknown | 9 | 56% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 3 | 19% |
| Unspecified | 2 | 13% |
| Social Sciences | 2 | 13% |
| Unknown | 9 | 56% |
Attention Score in Context
This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 06 February 2023.
All research outputs
#15,679,186
of 23,299,593 outputs
Outputs from Journal of Advertising
#331
of 425 outputs
Outputs of similar age
#173,527
of 335,202 outputs
Outputs of similar age from Journal of Advertising
#1
of 2 outputs
Altmetric has tracked 23,299,593 research outputs across all sources so far. This one is in the 22nd percentile – i.e., 22% of other outputs scored the same or lower than it.
So far Altmetric has tracked 425 research outputs from this source. They typically receive more attention than average, with a mean Attention Score of 9.9. This one is in the 9th percentile – i.e., 9% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 335,202 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 37th percentile – i.e., 37% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 2 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them