Understanding the travel decisions of ethnic minority travelers is key for DMOs and tourism businesses. In this Weeks' Digest, @AlbertKimbu, @SumeetraR & Prosanjit Saha highlight the crucial role of psychological empowerment in shaping these decisio…
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RT @AlbertKimbu: Tourism MSMEs & DMOs need to capitalize on the DEI dividend. Just published: "Understanding the Travel Decision-Making Beh…
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RT @AlbertKimbu: Tourism MSMEs & DMOs need to capitalize on the DEI dividend. Just published: "Understanding the Travel Decision-Making Beh…
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Tourism MSMEs & DMOs need to capitalize on the DEI dividend. Just published: "Understanding the Travel Decision-Making Behaviors of Ethnic Minority Tourists: The Moderating Role of Psychological Empowerment" with @yooriikim @SumeetraR & Prosanj…