Marketing agility during deep uncertainty using a sensemaking perspective: the performance influence of digitization and government intervention in retail healthcare

Overview of attention for article published in Asia Pacific Journal of Marketing and Logistics, November 2024

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Among the highest-scoring outputs from this source (#26 of 149)
Good Attention Score compared to outputs of the same age (71st percentile)

Mentioned by

twitter: 1 X user

wikipedia: 2 Wikipedia pages

Readers on

mendeley: 30 Mendeley

So far, Altmetric has seen 2 citations on 2 Wikipedia pages.

English

Pharmacy (shop)

Cited by user Ecksteing on 12 Nov 2024

A pharmacy (also called drugstore in American English or community pharmacy or chemist in Commonwealth English) is a premises which provides pharmaceutical drugs, among…

English

Agile marketing

Cited by user Ecksteing on 10 Nov 2024

Agile marketing, often termed marketing agility or international marketing agility, comprises sensemaking, speed, iteration, and marketing decisions; marketing decisions…

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