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Enhancing Learning-Centeredness in Marketing Principles Curriculum

Overview of attention for article published in Australasian Marketing Journal, November 2013
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1 X user

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mendeley
118 Mendeley
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Article details
Title
Enhancing Learning-Centeredness in Marketing Principles Curriculum
Published in
Australasian Marketing Journal, November 2013
DOI 10.1016/j.ausmj.2013.08.005
Authors

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Timeline Attention over time Attention Score history
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X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 118 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Geographical breakdown
Country Count As %
Portugal 5 4%
France 1 <1%
Brazil 1 <1%
Unknown 111 94%

Demographic breakdown

Readers by professional status
Readers by professional status Count As %
Student > Ph. D. Student 21 18%
Student > Master 15 13%
Student > Doctoral Student 10 8%
Professor 8 7%
Researcher 7 6%
Other 27 23%
Unknown 30 25%
Readers by discipline
Readers by discipline Count As %
Business, Management and Accounting 34 29%
Social Sciences 14 12%
Computer Science 9 8%
Psychology 6 5%
Economics, Econometrics and Finance 5 4%
Other 19 16%
Unknown 31 26%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 24 September 2013.
All research outputs
#22,880,741
of 28,007,254 outputs
Outputs from Australasian Marketing Journal
#142
of 177 outputs
Outputs of similar age
#178,203
of 232,534 outputs
Outputs of similar age from Australasian Marketing Journal
#4
of 4 outputs
Altmetric has tracked 28,007,254 research outputs across all sources so far. This one is in the 10th percentile – i.e., 10% of other outputs scored the same or lower than it.
So far Altmetric has tracked 177 research outputs from this source. They typically receive a little more attention than average, with a mean Attention Score of 7.0. This one is in the 3rd percentile – i.e., 3% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 232,534 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 10th percentile – i.e., 10% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 4 others from the same source and published within six weeks on either side of this one.