Color Saturation and Perceived Sensory Intensity: An Account of Psychological Proximity

Overview of attention for article published in Psychology & Marketing, August 2025

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Above-average Attention Score compared to outputs of the same age (62nd percentile)
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twitter: 4 X users

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mendeley: 10 Mendeley

So far, Altmetric has seen 4 X posts from 4 X users, with an upper bound of 2,342 followers.

RT @PsychMarJournal: Can color sound louder, taste richer, or smell stronger? New research in Psychology & Marketing shows that higher colo…

Can color sound louder, taste richer, or smell stronger? New research in Psychology & Marketing shows that higher color saturation in products & packaging heightens sensory expectations across sight, smell, taste, touch & sound. Discover how…

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