Packaging modernization shown to influence purchase intent
Packaging Insights,
New research from Adelaide University, Australia, reveals that packaging modernization impacts purchase intention primarily…
The packaging redesign modernisation dilemma: The relationship with familiarity, likeability, and its effect on purchase intent
Overview of attention for article published in Journal of Retailing & Consumer Services, June 2026
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About this Attention Score
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In the top 25% of all research outputs scored by Altmetric
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High Attention Score compared to outputs of the same age (91st percentile)
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Good Attention Score compared to outputs of the same age and source (75th percentile)
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