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Emotional Responses to Sustainability Appeals in Advertising: Possibilities for Understanding Brand Equity in Banks

Overview of attention for article published in Journal of Creative Communications, February 2026
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About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • Among the highest-scoring outputs from this source (#27 of 251)
  • High Attention Score compared to outputs of the same age (84th percentile)

Mentioned by

news
1 news outlet

Readers on

mendeley
8 Mendeley
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Article details
Title
Emotional Responses to Sustainability Appeals in Advertising: Possibilities for Understanding Brand Equity in Banks
Published in
Journal of Creative Communications, February 2026
DOI 10.1177/09732586261422003
Authors

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Timeline Attention over time Attention Score history
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Activity
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Mendeley demographics

Mendeley demographics

The data shown below were compiled from readership statistics for 8 Mendeley readers of this research output. Click here to see the associated Mendeley record.
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Geographical breakdown

Geographical breakdown
Country Count As %
Unknown 8 100%

Demographic breakdown

Readers by professional status
Readers by professional status Count As %
Librarian 1 13%
Researcher 1 13%
Unknown 6 75%
Readers by discipline
Readers by discipline Count As %
Business, Management and Accounting 1 13%
Social Sciences 1 13%
Unknown 6 75%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 8. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 13 August 2026.
All research outputs
#6,027,213
of 34,115,020 outputs
Outputs from Journal of Creative Communications
#27
of 251 outputs
Outputs of similar age
#50,971
of 356,951 outputs
Outputs of similar age from Journal of Creative Communications
#1
of 2 outputs
Altmetric has tracked 34,115,020 research outputs across all sources so far. Compared to these this one has done well and is in the 81st percentile: it's in the top 25% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 251 research outputs from this source. They receive a mean Attention Score of 4.6. This one has done well, scoring higher than 88% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 356,951 tracked outputs that were published within six weeks on either side of this one in any source. This one has done well, scoring higher than 84% of its contemporaries.
We're also able to compare this research output to 2 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them