Framing social media communication: Investigating the effects of brand post appeals on user interaction

Overview of attention for article published in European Management Journal, October 2017

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About this Attention Score

In the top 25% of all research outputs scored by Altmetric
Good Attention Score compared to outputs of the same age (75th percentile)
Average Attention Score compared to outputs of the same age and source

Mentioned by

twitter: 8 X users

Readers on

mendeley: 269 Mendeley

So far, Altmetric has seen 10 X posts from 8 X users, with an upper bound of 42,815 followers.

RT @TimmWag: Feedback on our "European Management Journal" article on #socialmedia #communication has been incredible! THANKS! With databas…

Feedback on our "European Management Journal" article on #socialmedia #communication has been incredible! THANKS! With database access, the article can be downloaded here: https://t.co/lsLL9dMnMi Otherwise send me a pm if you're interested. #industryFAU…

RT @ViralTNTeam: What would you like people to take away from your article? https://t.co/iOGFtRIfAk

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