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The brand personality of rocks

Overview of attention for article published in Marketing Theory, December 2013
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About this Attention Score

  • In the top 5% of all research outputs scored by Altmetric
  • One of the highest-scoring outputs from this source (#1 of 348)
  • High Attention Score compared to outputs of the same age (99th percentile)

Mentioned by

news
28 news outlets
blogs
12 blogs
twitter
63 X users
facebook
5 Facebook pages
wikipedia
5 Wikipedia pages
googleplus
1 Google+ user
reddit
6 Redditors
video
2 YouTube creators

Readers on

mendeley
134 Mendeley
citeulike
1 CiteULike