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Using Machine Learning To Cocreate Value Through Dynamic Customer Engagement In A Brand Loyalty Program

Overview of attention for article published in Journal of Hospitality & Tourism Research, January 2018
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About this Attention Score

  • In the top 5% of all research outputs scored by Altmetric
  • Among the highest-scoring outputs from this source (#12 of 286)
  • High Attention Score compared to outputs of the same age (94th percentile)

Mentioned by

blogs
1 blog
twitter
52 X users

Readers on

mendeley
443 Mendeley
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Article details
Title
Using Machine Learning To Cocreate Value Through Dynamic Customer Engagement In A Brand Loyalty Program
Published in
Journal of Hospitality & Tourism Research, January 2018
DOI 10.1177/1096348017753521
Authors

Ajay Aluri, Bradley S. Price, Nancy H. McIntyre

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Timeline Attention over time Attention Score history
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X Demographics

X Demographics

The data shown below were collected from the profiles of 52 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley demographics

Mendeley demographics

The data shown below were compiled from readership statistics for 443 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Geographical breakdown
Country Count As %
Unknown 443 100%

Demographic breakdown

Readers by professional status
Readers by professional status Count As %
Student > Master 45 10%
Student > Ph. D. Student 32 7%
Lecturer 28 6%
Student > Bachelor 28 6%
Student > Doctoral Student 19 4%
Other 62 14%
Unknown 229 52%
Readers by discipline
Readers by discipline Count As %
Business, Management and Accounting 114 26%
Computer Science 22 5%
Social Sciences 17 4%
Economics, Econometrics and Finance 17 4%
Engineering 8 2%
Other 27 6%
Unknown 238 54%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 33. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 11 September 2021.
All research outputs
#1,487,422
of 32,871,687 outputs
Outputs from Journal of Hospitality & Tourism Research
#12
of 286 outputs
Outputs of similar age
#27,294
of 481,553 outputs
Outputs of similar age from Journal of Hospitality & Tourism Research
#1
of 2 outputs
Altmetric has tracked 32,871,687 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 95th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 286 research outputs from this source. They typically receive more attention than average, with a mean Attention Score of 9.7. This one has done particularly well, scoring higher than 95% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 481,553 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 94% of its contemporaries.
We're also able to compare this research output to 2 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them