Beyond “Pink It and Shrink It” Perceived Product Gender, Aesthetics, and Product Evaluation

Overview of attention for article published in Psychology & Marketing, March 2015

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In the top 25% of all research outputs scored by Altmetric
High Attention Score compared to outputs of the same age (87th percentile)
Above-average Attention Score compared to outputs of the same age and source (55th percentile)

So far, Altmetric has seen 3 X posts from 3 X users, with an upper bound of 1,784 followers.

Beyond “Pink It and ShrinkIt” Perceived Product Gender, Aesthetics, and Product Evaluation https://t.co/cDe8GbKW8T #evolutionary #psychology

Sobre el sexo de los productos y la Psicología Evolucionista > Beyond “Pink It and Shrink It” Perceived Product..." > http://t.co/rktQm77TRK

The impact of the aesthetic dimensions of form, color and material on defining a product's gender http://t.co/Wi9zeVMJu8

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