Mass Media Social Marketing Campaigns: A Practitioners Perspective

Overview of attention for article published in International Journal of Marketing Studies, September 2014

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Mass media social marketing campaigns: a practitioners perspective http://t.co/GdTEWJkXpL

A practioners perspective on mass social media campaigns by (Esch at al, 2015) #bbsdigmarket http://t.co/a2zTSLhNsc

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